Website Design

Thanks to drag-&-drop site builders, the do-it-yourself route is as simple as updating your Facebook® page. And if you want something more advanced, there are DIY platforms like WordPress that allow you to create pretty much anything using plugins.

If you’re a little more ambitious, WordPress lets you create a powerful, customized website by using themes or adding plugins developed by other users. It takes a little more skill, but as the most popular site creation tool on the web, it’s worth it.

Hiring a web designer is a great solution if you don’t have the time, skills or desire to build your own site. You can spend a small fortune on your website, but you don’t need to – not if you know what to look for. Here are our top tips. Make sure your designer has:

1. Plenty of experience, including a portfolio of sites he or she has designed that you can review.
2. A list of references who will tell you what he or she is like to work with.
3. Rates that fit your budget and are well-defined, so you’re not surprised by random ‘extras.’
4. A good understanding of your brand or style.