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Local businesses must have an effective mobile search strategy in place in order to take advantage of this opportunity. This begins with having a mobile-optimized website followed by a local search strategy. A mobile-optimized website is essential to an effective mobile search strategy, Mobile-optimized websites make it easier for users to convert into customers. A poor mobile experience can hurt your brand’s reputation.
Search engine optimization (SEO) is an area of website development that seeks to improve the way content is ranked by search engines in organic search results. Various approaches are taken to achieve that goal, including making sure the website architecture makes it easy for visitors to find content and that pages are mobile-friendly and load quickly.
Responsive design is an approach to web page creation that makes use of flexible layouts, images and CSS media queries. The goal of responsive design is to build web pages that detect the visitor’s screen size and orientation and change the layout accordingly. Responsive design that solves a lot of design problems caused by the proliferation of new types of mobile devices.
Search engine marketing (SEM), search engine optimisation (SEO), pay-per-click (PPC), cost-per-click (CPC), cost-per-impression (CPM) search engine advertising, sponsored listings, paid for placement, and that’s before you get to services provided by the search engines themselves – Google AdWords, Yahoo Bing Network.
Web design is the process of creating websites. It encompasses several different aspects, including webpage layout, content production, and graphic design. While the terms web design and web development are often used interchangeably, web design is technically a subset of the broader category of web development.
Business email is simply the email which you use specifically for your business. Normally, your business email address includes your company name within it such as email@example.com. This professional way of sending business email will also serve as a form of advertising as your business name will be visible with every communication.